SEO by a UK Search Engine Optimisation Company
We are SEO and Link Building experts. You already know this because you probably found us through an organic search! It is the only advertising we do.
In this industry, the proof is most definitely in the pudding – If the SEO company you are currently with are not ranking, how can you expect them to help you?
No Contract SEO
Always beware the salesman who wishes to tie you into long term contracts. We are believers that our SEO and Link Building work will be reason enough for you to stay working with us.
If your business is not making your profits and generating enquiries – How can you pay us!!
What is SEO?
SEO is both an art and a science. It is not smoke, mirrors and other devious techniques – This is what bad SEO’s want you to think.
SEO is all about making your online presence as positive as possible whilst driving highly targeted traffic by sending the right signals to both search engines and real users.
SEO as a Science
Search Engines are based on mathematical algorithms that return results based on the relevancy of the sites in its index to the search query made.
Our SEO works to ensure that your site is as relevant to the search queries related to your business as possible. This is where we are optimising for the search engine bots and spiders.
We will always work with the best long term interests of your site in mind. We will never do anything that may get you penalised or even worse, de–indexed from the Search Engines.
There are between 200 and 1000 different factors (dependant on the source) that the search engines consider when calculating the results to display – Our SEO works to ensure your site is taking as many of these factors into account as possible.
SEO as an Art
The art of SEO is encouraging the user to click your link whilst surrounded by up to 20 other search results, all relevant on the same page.
Once they have arrived, the journey has begun. What do they do now? – What pages do they view? – What pages do they exit from?
There are an infinite number of questions that can be asked about the way traffic interacts with your website. We, as your SEO partner will work with you to learn about your processes and internal requirements. We will learn what you want the traffic to do and implement techniques to
Through creative thinking and placing the user experience at the forefront of the journey, we can improve your conversion rates and ensure that the traffic we have fought so hard to get, converts into sales and enquiries.
Why Your Business Needs SEO
If you have a web based business, be it a 100% internet based ecommerce store, or a portfolio website built to compliment your main offline marketing and advertising, you need traffic.
The best type of traffic is organic search traffic.
Organic search traffic through SEO puts your website in front of your potential customers at the point they are actively looking for your products and services.
We will drive highly targeted traffic to your website by placing your website in the right place at the right time as the potential customer is searching out your products and/or services
When we talk about SEO in the UK we concentrate on Google. In Europe and most of the world, Google has approx 90% market share of the search market – Although we consider others (Yahoo, Bing etc) we mainly concentrate our SEO efforts on Google.
On Page SEO
On Page SEO is making your website friendly and welcoming to both the person searching and also the search engine spider or bot.
If your keyword density is too low, how can the search engines associate your website with the relevant search query?
We work to ensure your website is ticking all the boxes the search engines are looking for.
We will alter your internal linking structure and ensure that the search engines can find the way to all your key pages. We will optimise your images, your page file size and many other factors that must be considered.
We can discuss exactly what we need to do to SEO your website once we have had a look over it.
Off Page SEO
Off Page SEO, or Link Building is essential to your websites success if you are operating in a competitive niche. Once you have got all the semantic structure correct, all META data is keyword rich and optimised to generate a click, you need to look to off page SEO to maximise your impact within the SERPs.
Link Building is what we specialise in. We provide Link Building services to other SEO agencies and end users across the globe – not just in the UK.
Social Media Optimisation / SMO
Search engines are looking more and more into social signals therefore we must consider these.
Does your business tweet? Do you have a company Facebook group? How many Diggs did your last news article get?
By utilising the power of the community, we can help drive targeted socially aware traffic to your site whilst keeping the Search Engine’s happy by constantly adding fresh unique content about your business.
What we will do to SEO your website
We have several tools we use to help SEO your website.
We will set up Google Analytics to track where the traffic is coming from and what it is doing when it reaches your site. By configuring goals we can analyse exactly where your conversions have come from
We will use Google Webmaster Tools to analyse how Google is viewing your site and ensure we are ticking the boxes that will help your site rank for relevant search queries.
We will install XML sitemaps to keep the search engines up to date with any additional and new content added. We will optimise the META Title and description tags to ensure the keyword association is occurring.
We will also optimise and rewrite where necessary, all on page content and copy. We use professional SEO copywriting for this so you can be assured that your company message will not be lost in spammy, keyword stuffed page copy.
If required, we will also formulate a link building strategy for you.
Why Use Manual Link Building for your website’s SEO
We offer an honest and transparent approach to SEO.
All our processes are designed to keep you informed every step of the way. We offer outstanding customer support and will always strive to answer your questions using language that you understand.
We do not tie you into minimum term contracts, we do not claim to have done something if we haven’t and we will always act with your companies best interests at heart.
A SEO campaign in a competitive niche can take over 12 months to see true results; we believe that by being honest and approachable, we do not need to tie customers into long term contracts.
It is your business and your money – You should be the one that decides what you spend it on!
Further Questions on SEO
If you have any questions we have not covered here, please feel free to contact us.
