Using Advertorial Link Building To Promote Your Online Business
The word advertorial is a combination of two separate words – advertisement and editorial, and this combination is born from the fact that such advertorials are placed on high quality news sites. Leading publishers, including national newspapers as well as highly authoritative online news sites, sell advertorial space to publishers and to a network of trusted and reliable marketers and these can prove highly beneficial in promoting your website.
Advertorial Link Building – looks and reads like standard content.
As such, regular readers, of which there may be a great many, will read through the content largely unaware that they are even reading a paid listing or sponsored ad.
Your link will be treated as a natural link by the reader and you have the opportunity to educate those readers with regards to the product or service that you sell.
Advertorials are a highly effective way of effectively pre-selling your products. You can educate your readers so that they understand the benefits and potential uses of what you’re selling. This makes potential buyers more likely to become confirmed buyers.
Authority Link Building from Press and News Websites
Press and news websites tend to be treated as an authority especially by the search engines. This means that a well crafted advertorial placed on such a website not only gains you press exposure but it can also improve your search engine exposure, drive up your search engine rankings, and share the authority that the linking domain has.
Long Term Link Building Techniques
The links that are generated aren’t short term either. They will last for at least a year and, in the eyes of search engines, these aged links provide greater value than those that appear one day and are gone the next. Advertorials have a lot to offer the website owner and the business marketer – contact us today to see how we can help publish your link on authoritative and beneficial news websites.